Ad network integrations
Microsoft Ads
Feature | Supported |
---|---|
Campaign measuring | ✅ |
Keyword measuring | ✅ |
Ad Spend measuring | ✅ |
Measure Microsoft Ads traffic
In your Microsoft Ads account, go to Settings → Account Level Options. In the Final Url Suffix field, enter the following:
utm_id={CampaignId}&utm_campaign={Campaign}&sp_ai={AdId}&sp_agi={AdGroupId}&sp_kwi={TargetId}&utm_term={keyword:substituted_because_of_url_length_limit}&sp_n=bing_ads&sp_pl={Network}
These instructions can also be found by clicking the integration on your workspace's settings page.
Measure Microsoft Ads ad spend
To import your Microsoft Ads spend, please go your workspace's settings page and click the "connect" button on the Microsoft Ads integration. This will automatically take you to Microsoft Ads and ask you to connect your account.