CallRail Integration: Add Phone Calls to Attribution Data

Introducing CallRail Integration for Spectacle

Track phone call conversions alongside your digital marketing attribution.

What We've Built

Spectacle now integrates with CallRail to automatically capture phone call data via webhooks. When prospects call your business, these conversations become trackable events in your attribution timeline.

Simple Phone Call Tracking

The integration tracks Post Call events from CallRail, adding phone call data to your existing attribution reports. See phone calls alongside form submissions, demo requests, and other conversion events.

How It Works

Connect your CallRail account from your workspace settings
Automatic webhook setup sends call data to Spectacle
Post-call events appear in your attribution timeline
No additional configuration required for standard CallRail setups

Complete Your Conversion Picture

Many B2B prospects research online but convert via phone calls. Without call tracking, you're missing conversion data that could influence budget allocation and campaign optimization.

Before: See only digital conversions (forms, downloads, trials)
After: See complete conversion activity including phone calls

Implementation

Requirements: JavaScript SDK integration with Spectacle
Setup: Connect CallRail from workspace settings → Integrations
Data flow: Post-call events automatically sync to your attribution timeline
Support: Contact our team if you're using Segment or REST API integration