TAGGRS + Spectacle: Track every conversion, even when browsers try to stop you
Ad blockers kill 20-40% of your tracking. TAGGRS captures everything server-side and sends it to Spectacle, so you finally see which campaigns drive real revenue—not just the ones browsers decided to track.
Spectacle Server Side Template on Github
You can find the Spectacle template on github
Server-Side Tracking for Spectacle
Why connect TAGGRS to Spectacle?
Your tracking pixels fire, but ad blockers delete half of them before they reach anyone. iOS restrictions block more. Consent popups kill the rest.
Spectacle can't attribute revenue from conversions it never sees. That "unprofitable" campaign? Might be your best performer—you just don't know because browser tracking missed everyone.
TAGGRS runs tracking from your server instead of the browser. Ad blockers can't touch it. Every conversion reaches Spectacle. You see the real numbers.
Problems this actually solves
Missing conversions everywhere A third of your customers never get tracked because something blocked the pixel. Your attribution thinks they don't exist. You're making budget decisions on incomplete data.
Privacy laws vs. knowing what works GDPR says you need consent. Consent popups mean fewer tracked conversions. You're choosing between compliance and actually knowing if your ads work.
Third-party cookies are dying Chrome's killing them. Safari already did. Your tracking gets worse every month and you're hoping it'll somehow work itself out.
No control over your data Tracking fires straight to Google and Meta. Their black box tells you what happened (maybe). You can't audit it, can't enrich it, can't trust it.
Lost between devices Customer clicks your ad on mobile, converts on desktop. Browser tracking thinks they're two different people. You credit the wrong channel and wonder why mobile "doesn't convert."
Templates that just work Pre-built Spectacle template in TAGGRS. Install it, done. No developers needed.
How it works
1. Set up TAGGRS tracking Takes about 15 minutes. You get a tracking server running on your domain.
2. Add the Spectacle template It's already built. Just install it in your TAGGRS container.
3. Everything gets captured Website clicks, engagements and button clicks, all flow through your server to Spectacle. Nothing gets blocked.
4. Spectacle matches to revenue Same as before, clicks attribute to revenue
Setup
Sign up for TAGGRS (pick a package based on your traffic)
Deploy your tracking server (automated, ~15 min)
Install the Spectacle template
Configure which events to track
Check Spectacle dashboard,conversions show up immediately
You need an active TAGGRS subscription and Spectacle account. That's it.
Technical bits
First-party data Tracking comes from your domain. Browsers treat it like your own data because it is. No blocking, no restrictions.
Add your own context Enrich events with custom properties before they reach Spectacle. Build better attribution with data only you have.
Same data everywhere Send identical conversion data to Spectacle, Google, Meta, wherever. No more reconciling different numbers.
Handles failures If an API goes down, TAGGRS queues events and retries. You don't lose conversions because of temporary outages.
Audit trail See every event flowing through. Debug attribution, verify accuracy, prove compliance.
Privacy stuff
TAGGRS keeps you GDPR-compliant:
Data stays on your server, not sent directly to ad platforms
You control retention, can delete on request
Consent management built-in
No third-party cookies = simpler consent flows
Everything documented for audits
It's not just compliance theatre. Your customers notice when you handle their data responsibly.
Who needs this
SaaS companies spending real money on ads €3k+/month on paid acquisition. You need accurate tracking, not browser-dependent guesses.
Brands that care about privacy our customers care, you care. TAGGRS + Spectacle gives you accurate attribution without sketchy tracking.
Running campaigns everywhere Google, Meta, LinkedIn or TikTok. One clean dataset feeds all platforms. No more "why don't these numbers match?"
Enterprise teams You need audit trails, data governance, infrastructure you control. TAGGRS provides it.
Get started
Stop losing conversions to ad blockers.
Check TAGGRS pricing calculator for your package
Deploy tracking server (15 min)
Install Spectacle template
Start seeing complete data
Questions? Talk to us about your tracking setup.
TAGGRS packages are based on server requests per month. Use their calculator to estimate what you need.