Audience Hub
Sync high-intent segments to Meta, Google, LinkedIn, and OpenAI.
Your ad platforms target demographics. Your data knows intent. Audience Hub keeps Spectacle's highest-value segments live in Meta, Google, and OpenAI, and your target accounts live in LinkedIn as ABM audiences. Target who you want, and who you do not.
Tracking more than $500M in annual customer revenue
Build audiences from intent and revenue—not pixel noise.
Combine website, product, CRM and revenue signals into live segments. Sync qualified prospects, high-LTV customers and exclusion audiences to the platforms you already run.
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Live audience refresh interval to Meta, Google, LinkedIn, and OpenAI — new high-intent visitors enter the audience in near real time.
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Platforms
Sync audiences and conversion signals through each platform's native APIs, including Meta Custom Audiences, Google Customer Match, LinkedIn Matched Audiences and OpenAI Custom Audiences.
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CSV's
Required. Every audience updates continuously as visitors enter and leave segments.
CPC
Drop on retargeting campaigns when audiences are built on revenue signals instead of pixel events.
Key Characteristics
See how every channel contributes to revenue
Your ad platforms build audiences from pixels. Pixels fire on bounce. Pixels fire on existing customers. Pixels treat your 3-second visitor and your 12-minute case-study reader as the same person.
Live Audience Sync
Audience membership updates continuously. When a new visitor matches a segment, they're pushed to Meta, Google, LinkedIn, and OpenAI within minutes. When someone converts and should be suppressed, they're removed automatically.
Continuous refresh of your Meta, Google, LinkedIn, and OpenAI audiences
Server-side sync via Conversions API and Customer Match, deterministic, not pixel-based
Lists update in both directions: members added and removed automatically
Revenue based Retargeting
View your entire pipeline from visit to lead to customer. Filter by any dimension—channel, campaign, or keyword—to see where users drop off.
Segments built from behavioral intent and CRM stage, not just page views
Retarget visitors who match high-LTV journey patterns
Combine paid, organic, and CRM signals into one segment
Smart Suppression
Measure the long-term value of your campaigns. See exactly how much MRR or LTV a specific LinkedIn ad generated three months later.
Customer suppression based on CRM and Stripe data, not pixel "conversions"
Churned-customer segments isolated for win-back campaigns
Active-trial users suppressed from acquisition campaigns, surfaced for activation
LTV-Based Lookalikes
No "manual stitching" required. We pull data directly from HubSpot, Salesforce, Stripe, and Chargebee to give you a revenue number reconciled against CRM deals and paid invoices.
Build lookalikes from top-LTV customer cohorts
Filter seeds by acquisition channel, contract size, or retention
Push seed audiences to Meta, Google, and OpenAI via native APIs
John Doe
CEO
Working with this team has transformed our business. Their attention to detail and commitment to excellence is unmatched. We saw a significant increase in our productivity and customer satisfaction.
52%
John Doe, CEO of Tech Innovations
52%
John's team at work
Use Cases
Audience sync built for your specific growth model.
B2B SaaS
Retarget leads by where they are in the deal.
Every lead in your CRM has a journey behind it. Audience Hub turns that into ad audiences: open deals that went quiet, leads stuck before a demo, accounts revisiting pricing. Each one syncs straight to your ad platforms.
Audiences built from CRM stage plus real journey behavior.
Re-engage open deals that have gone quiet.
Suppress closed-won accounts and active customers from acquisition campaigns.
LTV lookalikes seeded from your enterprise customer cohorts.
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Product-Led Growth (PLG)
Stop paying to advertise to your trial users.
In PLG, half your ad spend can go to people who signed up last week. Audience Hub keeps your acquisition budget on cold prospects and builds win-back audiences from churned users.
Real-time suppression of trial signups and paying customers.
Lookalikes seeded from your power users.
Win-back audiences built from recent churn cohorts.
Retarget stuck trial users at the step where they stalled.
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Long-Funnel B2C
Retargeting that runs as long as the journey does.
Your leads research for months after that first form fill, while ad platforms forget them within days. Audience Hub keeps every known lead in retargeting for the full journey and drops them the moment they convert.
Persistent audiences of known leads across 30–180 day journeys.
Re-engage stalled applications and dormant enquiries.
Suppress converted enrollees and applicants automatically.
LTV lookalikes from finance, education, and premium customer cohorts.
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Integrations
Unify your entire
marketing ecosystem.
Spectacle syncs natively with the CRM, ad platforms, and analytics tools your organization already uses to bridge the gap between top-of-funnel clicks and final conversions.
Stop targeting pixel noise.
Start targeting revenue signals.
Your ad platforms are powerful — but only as good as the audiences you feed them. Give them segments built on real journeys and real revenue. Set up in minutes, not months.