Google Tag Gateway: How It Supercharges Spectacle Performance
Google Tag Gateway: How It Supercharges Spectacle Performance Google's new first-party tracking feature makes Spectacle even more powerful.
CallRail Integration: Add Phone Calls to Attribution Data
Track phone call conversions alongside your digital marketing attribution with Spectacle's CallRail integration. Many B2B prospects research online but convert via phone calls—without call tracking, you're missing crucial conversion data.
Stripe Marketing Attribution: Connect Campaigns to Revenue
Connect marketing campaigns directly to actual revenue with Spectacle's Stripe integration. Stop measuring conversions—start measuring payments.
Introducing Google Tag Manager for Spectacle
Spectacle's Google Tag Manager integration is now available. Our GTM template provides complete attribution tracking for B2B marketing teams—page views, form submissions, revenue events, and user identification—all configurable through GTM's interface.
High‑Intent Enterprise Audiences: Turn HubSpot Data into Pipeline
Discover how connecting HubSpot to Spectacle enables sophisticated audience segmentation that combines firmographic data with website engagement patterns. Build audiences like "enterprise prospects showing purchase intent" or "existing customers ripe for expansion."